In this first part let’s talk a little about how you can start building
a large network of friends, clients, associates, and customers
using the social networking website Twitter.

Many new users of Twitter are constantly asking how they can use
the site more effectively for their business and since the site has
grown into an Internet mega monster that is globally known and
talked about, they are right to ask. The fact is Twitter is a fantastic
tool for your Internet Marketing business.

Internet relationships are very different from actual personal
relationships. They are based primarily on like, know, and trust.
Many people are reaching out to others through social network
websites like Twitter, Facebook and many others.

If you are new to Twitter you may not realize that you can create
your personal or business brand and virtually dominate your
market, simply by building a list of followers.

Let’s talk about some of the ways you can you achieve this.

Once you’ve set up your Twitter account you will want to work on
your profile. This way you can quickly customize the look and feel
of your page. You will want to pay close attention to your one line
bio. Because this is what people will read before they decide
whether or not they want to follow you. You will only have 140
characters to describe who you are and what you do, so you have
to make it good!

The next thing you will want to do is get ‘followers’. If you have
business contacts that are already using Twitter, invite them to
follow you. Put link’s in your emails, on your websites and blogs
asking people to follow you. You could even put your Twitter url on
your business card, so that you can gather followers offline as well.

Don’t be shy! Tell everyone you meet about your Twitter page. Make
it sound exciting and let them know that you will be sharing
important updates, great tips and information with them if they
follow you. You may be surprised to find out that almost everyone
will click the follow button just to see what you’re up too!

Another thing that I feel that is important, especially for Internet
marketers, is to seek out and follow the ‘gurus’ and the power
users of Twitter. This will benefit you in more than one way. It will
give you a bird’s eye view of what they’re doing on Twitter, so you
can learn how to improve your own results and it will also put you
in front of all the people they are in contact with.

Curiosity, you can’t fight it, so you may as well take advantage of
it. People are curious by nature! They like to see who is following
who, so often they will click on the links and check out the followers
of people they know and follow them as well and by following the
leaders, so to speak you may naturally end up with new followers
as well. Just try and keep your target market in mind when you
choose ‘gurus’ to follow.

Now let’s talk about meeting even more people and making
hundreds of new friends by using ‘retweet’s’.

With this method, you take the original twitter message someone
else has posted, and rebroadcast that same message to your
followers. When broadcasting the message, you should definitely
give credit to the original poster.  I know at first it may sound like
this will only be good for the original tweeter, but retweeting can
actually benefit you just as much if not more because;

1.  It provides more value to your followers.

When you provide value to your followers, you make them happy!
You are also more likely to attract followers. Providing quality
content is always a great way to build your business no matter
what platform you use.

2. It will benefit your brand.

If you point a reader to a source if good information that is truly
relevant and beneficial to them, the amount of trust that they have
in you will increase.

3. It will help you build relationships with the original posters.

Retweeting someone else’s content is an act of kindness, and for
the most part bloggers like to return the favor. You shouldn’t expect
someone to retweet your content just because you retweet theirs.
Just keep in mind that your chance of being on the other end of a
retweet increases as you retweet.

Retweeting is all about providing value to your followers so if you
want others to retweet your post then you want to make sure that
you are providing them with quality content worth tweeting about.

The bottom line is retweeting is a great way to add quality and
value to your Twitter page. If done right, retweeting can help you
educate your followers, build your personal brand, increase future
traffic, and connect you to other great people in your niche.

Just be careful if you use it incorrectly, retweeting can actually hurt
your personal brand and future traffic. You want to treat your
followers like gold. Don’t ever send them to inappropriate
websites or spam them with one sales pitch after another.

Remember you want them to like what you have to say, so they will
follow your lead. Then when you do recommend something to
them you will get the results you are looking for every time!

That’s it for part 1. Now go to Twitter and start building
your followers by providing them with great content that they will
love you for! And check back here for part 2, tomorrow.